Our agent has specific features to maintain brand consistency. The system automatically detects if your brand is B2B or consumer-focused, learn about the tone of voice of your brand based on publicly available data, and adjusts the agent's personality accordingly. Our agent maintains brand integrity while still providing fresh creative perspectives—giving you the benefits of AI assistance without sacrificing your unique voice.

Nope. Our agent is designed for immediate use without technical setup. You can sign up directly from our landing page and get instant access. The interface is intuitive with ready-to-use tasks like hook evaluation and UGC generation without requiring any AI knowledge.

Unlike generic AI tools, our agent incorporates Pearmill's agency expertise with specialized evaluators. We've built extensive evaluation systems that provide nuanced feedback from different perspectives which help the AI generate high performing ads. Our evaluators are trained on real-world performance data and industry-specific criteria.

Yes. We understand privacy concerns, especially for larger advertisers. Our AI Agent is built on Motion, the top creative analytics platform for paid social marketers trusted by large agencies and brands like WPPROMOTE, Huel, Vuori, etc.

Our agent has been trained by Creative Strategists at Pearmill, using evaluators we use for our own clients. We have managed over $500M over the past few years and continue to see 3X+ ROAS on creatives we produce using our evaluation methodologies.

Yes and no. While connecting your Meta account provides enhanced functionality, we've added features that work without requiring this connection. Some features will be available to you without connecting your Meta account (e.g. use competitor research capabilities).

Not at all! Our agent is designed to augment your creative team, not replace it. It serves as a specialized tool that helps streamline creative evaluation, provides data-backed suggestions, and generates starting points for concepts. The most successful implementations we've seen involve creative professionals using our agent to:
- Accelerate ideation with the hook and UGC concept generators
- Get objective feedback through our expert evaluators
- Analyze performance patterns to inform creative strategy
While powerful, the agent works best when paired with human creativity and strategic thinking. Many of our clients use it to handle repetitive tasks so their creative teams can focus on higher-value work.